Rory Hansen

Have you seen PPC Bully? As a relative new guy to PPC advertising, to me it seems like an incredible tool for uncovering profitable niches and the EXACT ads that people are using to profit in those niches. Just input your keywords and wait a few days and PPC Bully will tell you what’s working and what’s not.

The guys behind PPC Bully have come up with this term called Profitability-Indicator. The idea is that if an ad is showing for a long period of time at a high ranking, then one can assume that the ad is profitable (because no one would keep an ad up so long, unless it was profitable).

The PPC Bully team even published their algorithm. From their FAQ:

Ad “Birthday Flowers” was seen 12 days out of 18. The Ad was last seen 2 days ago.

• Number of Days Seen: 12 days
• Percentage Seen: 12/18 = 66.6%
• Number of Days since Last Seen: 2 days
• P-Index = (12 * 66.6%) / 2 = 4

Profitable Ad is an ad whose PI is at least 7.

Similar to Aweber, the only reason I’m hesitant to sign-up for PPC Bully is because of the monthly cost. At $49 US per month, it would be the most I’ve ever paid for a web-based service subscription.

Here’s the Pros vs. Cons thinking that’s currently running through my head.

Cons: It’s $49 US (so, about $60 CDN) and I don’t even know if it works. What if I sign up and don’t like the tool? Or, worse, what if I don’t even have the TIME to use it?

Pros: But it’ll save TIME. I’ll have just to make the time to use the tool. And, as everyone knows, time is money. Using my current salary as a benchmark, it works out to LESS THAN TWO HOURS OF WORK per month to cover the cost of PPC Bully. From the looks of the demo video, PPC Bully would save a lot more time than just 2 hours per month. And with a 60-day money-back guarantee, even if I don’t like the tool, I can get my investment back.

You know, even just going through the exercise of typing out those Pros and Cons makes it clear that at the very least I should try the service. If nothing else, I’ll gain some new insight into some of the cutting-edge tools that other affiliate marketers are using to rake in the dough.

Embedded below is the PPC Bully demo from their website. Take a watch and let me know what you think.