November Recap
Early on in November, I realized that this was going to be a challenging month for my Internet marketing efforts. Natural search engine traffic for my most profitable niche site was way down, which has affected both AdSense earnings as well as affiliate earnings from Clickbank.

I attempted to remedy that by driving targetted search engine traffic to the site via PPC advertising with Findology, only to discover that the Findology traffic was difficult/impossible to convert.

In the end, I fell well short of the earnings mark I set last month when I earned a profit of $718.21.

Gross Earnings
AdSense: $65.53
Affiliate Sales: $230.05
Text-Link-Ads: $85.93
Sedo: $21.45 (My first Sedo earnings payment ever!)
Paid Reviews: $11.45
Total earnings: $414.41

Costs
Findology PPC Advertising: $25.00 (What a waste of money!)
Total costs: $25.00

November Net Earnings: $389.41

October Earnings: $718.21
September Earnings: $335.79

Earnings Analysis
Compared to my October earnings, my November earnings reflect a decrease in earnings of 46% month-over-month. While that decrease is quite sharp, my net earnings are still up by 16% from September 2008 when I began my renewed efforts in Internet marketing. Considering the search engine traffic issues this month, I’m satisfied with this month’s result, although not happy.

Mortgage Goal
As you may recall, my goal is to earn enough each month through AdSense and affiliate marketing to cover the cost of my monthly mortgage payment. For the sake of the experiment, we’re saying it’s $1500/month.

This month I earned $389.41 profit, which is 26% of the way there. I have until June 2009 to hit my goal, so that leaves me with 7 more months to make up the remaining 74%.

Plans Going Forward
As the New Year is approaching, I’m in the process of developing a 5-step plan on how to further increase my earnings next year. I’ll be detailing the plan here once it’s complete, but in a nutshell, it has to do with setting goals, creating objectives, and measuring success.

Related posts:

1. My October 2008 AdSense and Affiliate earnings
2. My September 2008 AdSense results; a starting point for the Mortgage Challenge
3. My September results for AdSense/affiliate website income: $313.80
4. Affiliate earnings look to be way down for November
5. My affiliate and internet marketing goal: Cover my monthly mortgage payment by June 2009