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	<title>Rory Hansen - Web and mobile app development, affiliate marketing, making money online, and entrepreneurship &#187; mortgage goal</title>
	<atom:link href="http://www.roryhansen.ca/category/make-money-online/mortgage-goal/feed/" rel="self" type="application/rss+xml" />
	<link>http://www.roryhansen.ca</link>
	<description>Affiliate marketing, Internet marketing, web development, and small business ideas.</description>
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		<title>My November 2008 AdSense and Affiliate Earnings</title>
		<link>http://www.roryhansen.ca/2008/12/01/my-november-2008-adsense-and-affiliate-earnings/</link>
		<comments>http://www.roryhansen.ca/2008/12/01/my-november-2008-adsense-and-affiliate-earnings/#comments</comments>
		<pubDate>Tue, 02 Dec 2008 02:29:55 +0000</pubDate>
		<dc:creator>Rory</dc:creator>
				<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[dealdotcom]]></category>
		<category><![CDATA[google adsense]]></category>
		<category><![CDATA[make money online]]></category>
		<category><![CDATA[mortgage goal]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[text-link-ads]]></category>

		<guid isPermaLink="false">http://www.roryhansen.ca/2008/12/01/my-november-2008-adsense-and-affiliate-earnings/</guid>
		<description><![CDATA[November Recap Early on in November, I realized that this was going to be a challenging month for my Internet marketing efforts. Natural search engine traffic for my most profitable niche site was way down, which has affected both AdSense earnings as well as affiliate earnings from Clickbank. I attempted to remedy that by driving [...]]]></description>
			<content:encoded><![CDATA[<p><strong>November Recap</strong><br />
Early on in November, I realized that this was going to be a <a href="http://www.roryhansen.ca/2008/11/15/affiliate-earnings-look-to-be-way-down-for-november/">challenging month</a> for my Internet marketing efforts. Natural search engine traffic for my most profitable niche site was <a href="http://www.roryhansen.ca/2008/10/31/my-serps-where-did-they-go/">way down</a>, which has affected both AdSense earnings as well as affiliate earnings from Clickbank.</p>
<p>I attempted to remedy that by driving targetted search engine traffic to the site via PPC advertising with Findology, only to discover that the <a href="http://www.roryhansen.ca/2008/11/20/no-success-converting-findology-traffic/">Findology traffic was difficult/impossible to convert</a>.</p>
<p>In the end, I fell well short of the earnings mark I set last month when I earned a profit of $718.21.<br />
<span id="more-115"></span><br />
<strong>Gross Earnings</strong><br />
AdSense: $65.53<br />
Affiliate Sales: $230.05<br />
Text-Link-Ads: $85.93<br />
Sedo: $21.45 (<a href="http://www.roryhansen.ca/2008/11/19/my-first-sedocom-earnings-cheque/">My first Sedo earnings payment</a> ever!)<br />
Paid Reviews: $11.45<br />
<strong>Total earnings:</strong> $414.41</p>
<p><strong>Costs</strong><br />
Findology PPC Advertising: $25.00 (What a waste of money!)<br />
<strong>Total costs:</strong> $25.00</p>
<p><strong>November Net Earnings: $389.41</strong></p>
<p><a href="http://www.roryhansen.ca/2008/11/02/my-october-2008-adsense-and-affiliate-earnings/">October Earnings: $718.21</a><br />
<a href="http://www.roryhansen.ca/2008/10/19/my-september-2008-adsense-results-a-starting-point-for-the-mortgage-challenge/">September Earnings: $335.79</a></p>
<p><strong>Earnings Analysis<br />
</strong>Compared to my October earnings, my November earnings reflect a <span style="text-decoration: underline;">decrease in earnings of 46% month-over-month</span>. While that decrease is quite sharp, my <span style="text-decoration: underline;">net earnings are still up by 16% from September 2008</span> when I began my renewed efforts in Internet marketing. Considering the search engine traffic issues this month, I&#8217;m satisfied with this month&#8217;s result, although not happy.</p>
<p><strong><a href="http://www.roryhansen.ca/2008/10/14/my-affiliate-and-internet-marketing-goal-cover-my-monthly-mortgage-payment-by-june-2009/">Mortgage Goal</a></strong><br />
As you may recall, my goal is to earn enough each month through AdSense and affiliate marketing to cover the cost of my monthly mortgage payment. For the sake of the experiment, we&#8217;re saying it&#8217;s $1500/month.</p>
<p>This month I earned $389.41 profit, which is 26% of the way there. I have until June 2009 to hit my goal, so that leaves me with 7 more months to make up the remaining 74%.</p>
<p><strong>Plans Going Forward</strong><br />
As the New Year is approaching, I&#8217;m in the process of developing a 5-step plan on how to further increase my earnings next year. I&#8217;ll be detailing the plan here once it&#8217;s complete, but in a nutshell, it has to do with setting goals, creating objectives, and measuring success.</p>
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		<slash:comments>4</slash:comments>
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		<item>
		<title>My October 2008 AdSense and Affiliate earnings</title>
		<link>http://www.roryhansen.ca/2008/11/02/my-october-2008-adsense-and-affiliate-earnings/</link>
		<comments>http://www.roryhansen.ca/2008/11/02/my-october-2008-adsense-and-affiliate-earnings/#comments</comments>
		<pubDate>Sun, 02 Nov 2008 21:13:09 +0000</pubDate>
		<dc:creator>Rory</dc:creator>
				<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[amazon associates]]></category>
		<category><![CDATA[dealdotcom]]></category>
		<category><![CDATA[google adsense]]></category>
		<category><![CDATA[google adwords]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[mortgage goal]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[text-link-ads]]></category>
		<category><![CDATA[web development]]></category>
		<category><![CDATA[yahoo search marketing]]></category>

		<guid isPermaLink="false">http://www.roryhansen.ca/2008/11/02/my-october-2008-adsense-and-affiliate-earnings/</guid>
		<description><![CDATA[Amazon Associates, AdSense, ClickBank, and Text-Link-Ads were responsible for my October earnings. Below is the breakdown: Earnings AdSense: $166.53 Clickbank: $437.58 Text-Link-Ads: $89.56 Sedo, Amazon Associates: ~$2 Paid Reviews: $22.54 Total earnings: $718.21 Costs No AdWords costs this month. Signed up for Findology, but have yet to start any campaigns. Total costs: $0.00 October Earnings: [...]]]></description>
			<content:encoded><![CDATA[<p>Amazon Associates, AdSense, ClickBank, and Text-Link-Ads were responsible for my October earnings. Below is the breakdown:</p>
<p><strong>Earnings</strong><br />
AdSense: $166.53<br />
Clickbank: $437.58<br />
Text-Link-Ads: $89.56<br />
Sedo, Amazon Associates: ~$2<br />
Paid Reviews: $22.54<br />
<strong>Total earnings:</strong> $718.21</p>
<p><strong>Costs</strong><br />
No AdWords costs this month.<br />
Signed up for <a href="https://www.findology.com/adv/signup.php?referrer=9800" rel="nofollow">Findology</a>, but have yet to start any campaigns.<br />
<strong>Total costs:</strong> $0.00</p>
<p><strong>October Earnings: $718.21</strong></p>
<p><a href="http://www.roryhansen.ca/2008/10/19/my-september-2008-adsense-results-a-starting-point-for-the-mortgage-challenge/">September Earnings: $335.79</a><br />
This represents a 214% improvement month-over-month.</p>
<p><strong><a href="http://www.roryhansen.ca/2008/10/14/my-affiliate-and-internet-marketing-goal-cover-my-monthly-mortgage-payment-by-june-2009/">Mortgage Goal</a></strong><br />
As you may recall, my goal is to earn enough each month through AdSense and affiliate marketing to cover the cost of my monthly mortgage payment. For the sake of the experiment, we&#8217;re saying it&#8217;s $1500/month.</p>
<p>This month I earned $718.21 profit, which is 48% of the way there. I have until June 2009 to hit my goal, so that leaves me with 8 more months to make up the remaining 52%.</p>
<p><strong>Concerns going forward</strong><br />
As I had mentioned in a previous post, my main contributing site has seen it&#8217;s traffic dive in recent days. By dive, I mean <a href="http://www.roryhansen.ca/2008/10/31/my-serps-where-did-they-go/">traffic has reduced by about 75%</a> (natural, search engine traffic). This concerns me because unless things pick up again, November earnings could potentially be 75% lower than October earnings.</p>
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		<title>I broke the $100 in a day mark on Friday!</title>
		<link>http://www.roryhansen.ca/2008/10/26/i-broke-the-100-in-a-day-mark-on-friday/</link>
		<comments>http://www.roryhansen.ca/2008/10/26/i-broke-the-100-in-a-day-mark-on-friday/#comments</comments>
		<pubDate>Mon, 27 Oct 2008 01:14:15 +0000</pubDate>
		<dc:creator>Rory</dc:creator>
				<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[amazon associates]]></category>
		<category><![CDATA[dealdotcom]]></category>
		<category><![CDATA[google adsense]]></category>
		<category><![CDATA[google adwords]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[mortgage goal]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[text-link-ads]]></category>

		<guid isPermaLink="false">http://www.roryhansen.ca/2008/10/26/i-broke-the-100-in-a-day-mark-on-friday/</guid>
		<description><![CDATA[On Friday, I earned more than $125 through my small network of sites and couldn&#8217;t help but tell everyone around me! I was ecstatic! It was the first time that I&#8217;d earned more than $100 in one day. It&#8217;s amazing how small, incremental earnings improvements can do wonders for personal motivation. I&#8217;m not making a 6-figure [...]]]></description>
			<content:encoded><![CDATA[<p>On Friday, I earned more than $125 through my small network of sites and couldn&#8217;t help but tell everyone around me! I was ecstatic! It was the first time that I&#8217;d earned more than $100 in one day.</p>
<p>It&#8217;s amazing how small, incremental earnings improvements can do wonders for personal motivation. I&#8217;m not making a 6-figure income from affiliate marketing or blogging, but I feel like I&#8217;m headed in the right direction. In September, I was <a href="http://www.roryhansen.ca/2008/10/19/my-september-2008-adsense-results-a-starting-point-for-the-mortgage-challenge/">averaging about $10 per day</a>, which added up to $330 that month. And, with one week to go in October, I know I&#8217;ll be surpassing that by QUITE A BIT, but I&#8217;m trying to avoid calculating anything til after the 31st. I&#8217;m looking to be surprised!</p>
<p>I&#8217;ve had some good days in the past, but none as good as this. Some readers might recall my Firefox experiment for Google Referrals. During my most successful days, I had <a href="http://www.roryhansen.ca/2006/11/30/earnings-summary-for-first-month-of-firefox-referrals/">Google Referrals earnings of over $175/day</a>. But this is a bit deceiving, because I was also PAYING for Google AdWords. In all, I saw <a href="http://www.roryhansen.ca/2007/01/01/december-earnings-summary-for-adsense-and-firefox-referrals/">profits of about $1000/month during the experiment</a>, which would average to about $30/day.</p>
<p>Perhaps this was just a lucky day for me. And I doubt I&#8217;ll even hit the $1000 mark for the month of October. Regardless, I&#8217;m so pleased with where I am this month and am even more motivated to hit my <a href="http://www.roryhansen.ca/2008/10/14/my-affiliate-and-internet-marketing-goal-cover-my-monthly-mortgage-payment-by-june-2009/">Mortgage Goal</a>.</p>
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		<title>My September 2008 AdSense results; a starting point for the Mortgage Challenge</title>
		<link>http://www.roryhansen.ca/2008/10/19/my-september-2008-adsense-results-a-starting-point-for-the-mortgage-challenge/</link>
		<comments>http://www.roryhansen.ca/2008/10/19/my-september-2008-adsense-results-a-starting-point-for-the-mortgage-challenge/#comments</comments>
		<pubDate>Sun, 19 Oct 2008 21:52:35 +0000</pubDate>
		<dc:creator>Rory</dc:creator>
				<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[amazon associates]]></category>
		<category><![CDATA[google adsense]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[mortgage goal]]></category>
		<category><![CDATA[ppc]]></category>
		<category><![CDATA[text-link-ads]]></category>

		<guid isPermaLink="false">http://www.roryhansen.ca/2008/10/19/my-september-2009-adsense-results-a-starting-point-for-the-mortgage-challenge/</guid>
		<description><![CDATA[Earlier this week, I wrote about my affiliate marketing goal of making enough money online per month to cover my mortgage. Effectively, this is around $1500/month. I figured that I was bringing in around $300 per month already, as it&#8217;s been pretty steady for the last year. Up until September 2008, I&#8217;d been coasting, doing [...]]]></description>
			<content:encoded><![CDATA[<p>Earlier this week, I wrote about <a href="http://www.roryhansen.ca/2008/10/14/my-affiliate-and-internet-marketing-goal-cover-my-monthly-mortgage-payment-by-june-2009/">my affiliate marketing goal</a> of making enough money online per month to cover my mortgage. Effectively, this is around $1500/month.</p>
<p>I figured that I was bringing in around $300 per month already, as it&#8217;s been pretty steady for the last year. Up until September 2008, I&#8217;d been coasting, doing less than an hour per month of work to support that $300/month income stream, as I had no motivation to invest anything more.</p>
<p>As a baseline measurement to understand where I am with respect to meeting my goal, I need to know my September 2008 results. Well, I just took a couple minutes to tabulate them, and here they are:</p>
<p>Mortgage Goal: $1500 / month</p>
<p>September Results:<br />
AdSense For Content: $254.25<br />
Text-Link-Ads: $81.54<br />
<strong>Total:</strong> $335.79</p>
<p>(No earnings from Amazon Affiliates, and neglible earnings from Chitika and other programs during September.)</p>
<p>Mortgage Goal Remaining: $1164.21 / month<br />
Percent of Mortgage Goal Met: 22%</p>
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		<item>
		<title>Setting affiliate marketing goals and breaking records</title>
		<link>http://www.roryhansen.ca/2008/10/16/setting-affiliate-marketing-goals-and-breaking-records/</link>
		<comments>http://www.roryhansen.ca/2008/10/16/setting-affiliate-marketing-goals-and-breaking-records/#comments</comments>
		<pubDate>Fri, 17 Oct 2008 01:44:22 +0000</pubDate>
		<dc:creator>Rory</dc:creator>
				<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[mortgage goal]]></category>

		<guid isPermaLink="false">http://www.roryhansen.ca/2008/10/16/setting-affiliate-marketing-goals-and-breaking-records/</guid>
		<description><![CDATA[In my last post, I stated that my goal is to reach the $1500/month mark by June 2009. I think it&#8217;s a pretty decent, SMART goal, because to reach it I&#8217;ll have to leave my comfort zone and try some new marketing techniques. (It also means that I&#8217;ll probably have to shell out more cash per month towards PPC [...]]]></description>
			<content:encoded><![CDATA[<p>In my last post, I stated that my goal is to reach the $1500/month mark by June 2009. I think it&#8217;s a pretty decent, <a href="http://www.topachievement.com/smart.html" title="SMART goals" rel="nofollow">SMART</a> goal, because to reach it I&#8217;ll have to leave my comfort zone and try some new marketing techniques. (It also means that I&#8217;ll probably have to shell out more cash per month towards PPC traffic, which on it&#8217;s own is already a daunting decision for myself, as it&#8217;ll add an element of risk to the equation and I&#8217;m generally a risk-averse person.)</p>
<p>Anyway, in that last post, I also highlighted a few other goal setters out there, like John Chow and Jeremy Schoemaker, who are making hundreds of thousands of dollars a year. Well, I came across another affiliate marketer today who also sets goals&#8211; Very Big Goals .  Jonathan Volk&#8217;s goal of $400,000/month probably seems impossible at first&#8230; until you understand that he&#8217;s now 66% of the way there, as last month <a href="http://www.jonathanvolk.com/affiliate-marketing/record-breaking-month-270000.html" rel="nofollow">he broke the $270,000 plateau</a>! Now, if that isn&#8217;t a disgusting amount of money, I don&#8217;t know what is.</p>
<p>In comparison my goal seems puny, but in fact, while Jonathan is 66% of the way to his goal, I&#8217;m still only about 20% to mine. Nevertheless, his monthly income is a huge motivator for me and I can only hope to reach that number some day.</p>
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		<title>My affiliate and internet marketing goal: Cover my monthly mortgage payment by June 2009</title>
		<link>http://www.roryhansen.ca/2008/10/14/my-affiliate-and-internet-marketing-goal-cover-my-monthly-mortgage-payment-by-june-2009/</link>
		<comments>http://www.roryhansen.ca/2008/10/14/my-affiliate-and-internet-marketing-goal-cover-my-monthly-mortgage-payment-by-june-2009/#comments</comments>
		<pubDate>Wed, 15 Oct 2008 01:48:37 +0000</pubDate>
		<dc:creator>Rory</dc:creator>
				<category><![CDATA[affiliate marketing]]></category>
		<category><![CDATA[amazon associates]]></category>
		<category><![CDATA[business ideas]]></category>
		<category><![CDATA[dealdotcom]]></category>
		<category><![CDATA[google adsense]]></category>
		<category><![CDATA[google adwords]]></category>
		<category><![CDATA[internet marketing]]></category>
		<category><![CDATA[mortgage goal]]></category>
		<category><![CDATA[msn adcenter]]></category>
		<category><![CDATA[text-link-ads]]></category>
		<category><![CDATA[yahoo search marketing]]></category>

		<guid isPermaLink="false">http://www.roryhansen.ca/2008/10/14/my-affiliate-and-internet-marketing-goal-cover-my-monthly-mortgage-payment-by-june-2009/</guid>
		<description><![CDATA[Many of the big names in internet marketing are proponents of setting goals for their affiliate and internet marketing campaigns. And, while I&#8217;m also a firm believer in goal-setting, I&#8217;ve never actually sat down and thought about my affiliate marketing goals&#8211; at least, not in any way which would result in a firm, realistic goal. [...]]]></description>
			<content:encoded><![CDATA[<p>Many of the <a target="_blank" href="http://selfmademinds.com/200706/adsense-goals/" rel="nofollow">big</a> <a target="_blank" href="http://affiliate-marketing-forums.5staraffiliateprograms.com/general-topics-affiliate-forum/4039-affiliate-goals-07-important-lessons-learned-06-a.html" rel="nofollow">names</a> <a target="_blank" href="http://www.shoemoney.com/2006/12/10/goals-for-2007-here-are-mine-what-are-yours/" rel="nofollow">in</a> <a target="_blank" href="http://www.johnchow.com/2006-year-in-review/" rel="nofollow">internet</a> <a href="http://www.johnchow.com/2006-year-in-review/" rel="nofollow">marketing</a> are proponents of setting goals for their affiliate and internet marketing campaigns. And, while I&#8217;m also a firm believer in goal-setting, I&#8217;ve never actually sat down and thought about my affiliate marketing goals&#8211; at least, not in any way which would result in a firm, realistic goal.</p>
<p>But, that&#8217;s all changing today. I&#8217;ve decided that, after many months of saying I&#8217;m going to actually start trying to make money online, that I&#8217;m finally going to put forth a somewhat serious effort to do so. And the first step in reaching my goal is to state it in black-and-white, here on this blog, so that I can be held accountable for reaching it.</p>
<p><strong>My goal: By June 30, 2009, my monthly net earnings from all affiliate and search marketing efforts are to exceed the amount of my monthly mortgage payments.</strong> (For the sake of security and privacy, my target goal will be simplified to $1500/mo.)</p>
<p>So where am I today with respect to that goal? It&#8217;s been a while since I&#8217;ve actually tallied up the numbers from the myriad of affiliate and internet marketing programs that I participate in. But here&#8217;s a decent estimate:</p>
<p><strong>Current status:</strong></p>
<ul>
<li><strong>Time effort per month:</strong> ~3 man hours</li>
<li><strong>Earnings per month:</strong> $250 US</li>
<li><strong>Costs per month:</strong> &lt; $10 (web hosting)</li>
</ul>
<p>So, as you can see, although I only spend about 3 hours per month working on the niche sites I run, I still earn about $250 US per month through a variety of programs. To reach my goal of $1500/month, I&#8217;ll obviously have to spend more time developing my sites, but hopefully, I&#8217;ll also be spending this time smarter than I have been to this point.</p>
<p>Anyway, I&#8217;ve got a number of ideas bouncing around my head that I&#8217;ll need to start executing on, so I&#8217;ll end this post here. I&#8217;ll be posting monthly summaries of my earnings results, so that my visitors can track my progress. I challenge you to set your own affiliate marketing goals, too, on your own blog, and through friendly competition, naybe we&#8217;ll meet our goals together.</p>
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